Learn more about the meaning, usage and history of this term from cambridge dictionary. The abbreviation ppv is also used. A system requiring that a subscriber pay for each program viewed Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more. A service offered by cable television companies that allows subscribers to view special programs for an additional charge This model is prevalent in live event broadcasting, especially with sports, concerts, and special programming
The advent of cable television in the 1950s paved the way.
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